Are you running a Diwali offer? A new batch admission? A new product launch?
You make a nice post. You run an ad. You send it on WhatsApp. People click the link.
Now where do they land? On your home page.
Your home page talks about everything. All services. About us. Old offers. Blog. The person who came for the Diwali offer has to search for it. Most of them will not search. They will go back.
Make one page only for that offer. Nothing else on it. The person reads the offer and presses one button.
It is simple to make and it works much better than a general page. You can make a new one for every offer.
What goes on the page
- The offer in one line on top. Say it clearly. Say the last date also.
- 3 reasons to buy. Not ten. Three strong reasons that matter to the customer.
- 2 or 3 real photos. Show the actual product or your actual class.
- One button. Only one. WhatsApp, Call or Book. The same button can come two times on the page.
Mistakes to avoid
- Putting the full menu of your website on this page
- Writing the terms in very small letters
- Keeping the page live after the offer is over
- Using a different message in the ad and on the page
Keep the words of the ad and the page the same. If the ad says 20 percent off on sarees then the first line of the page should say the same thing. The customer should feel they have come to the right place.
After the offer ends change the page to say the offer is over and show the next one.
What to do in the next 7 days
- Day 1: Write your next offer in one line with the last date.
- Day 2: Write three reasons why a customer should take it.
- Day 3: Choose two or three real photos and one button.
- Day 4 to 7: Get the page made and use the same line in your ad, your post and your WhatsApp message.
Need a page before your next offer? Message us on WhatsApp
Which offer are you planning next? Tell us and we will suggest what to put on the page.
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